Search Results for: 50 Plus

The 50 Plus Market

The 50 Plus Market
Author :
Publisher : Kogan Page Publishers
Total Pages : 340
Release :
ISBN-10 : 074944939X
ISBN-13 : 9780749449391
Rating : 4/5 (9X Downloads)
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Book Synopsis The 50 Plus Market by : Dick Stroud

Download or read book The 50 Plus Market written by Dick Stroud and published by Kogan Page Publishers. This book was released on 2007 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawn from original research, this work takes an international perspective of the subject of marketing to the 50 and over demographic and includes insight into how leading multinationals view the 50-plus market.


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The 50 Plus Market
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In a groundbreaking call to arms, Fifty Plus takes an important look at the seventy-eight million strong American baby boomer revolution. From age 50+ on up, Am