Related Books
Language: en
Pages: 616
Pages: 616
Type: BOOK - Published: 1993 - Publisher:
This widely used text (over 250 adoptions) offers a current strategies approach to broadcast and cable programming, with network/local and commercial/noncommerc
Language: en
Pages: 488
Pages: 488
Type: BOOK - Published: 2002 - Publisher: Wadsworth Publishing Company
In this revision of the market-leading text, Susan Eastman and Douglas Ferguson, two noted scholars and experts in the area of broadcast programming, provide st
Language: en
Pages: 280
Pages: 280
Type: BOOK - Published: 1994 - Publisher: Taylor & Francis US
Programming TV, Radio, and Cable provides an in-depth look at the roles and responsibilities of television, radio and cable programmers. You will discover how p
Language: en
Pages: 529
Pages: 529
Type: BOOK - Published: 1985 - Publisher:
In this revision of the market-leading text, Susan Eastman and Douglas Ferguson, two noted scholars and experts in the area of broadcast programming, provide st
Language: en
Pages: 504
Pages: 504
Type: BOOK - Published: 1996 - Publisher:
This course discusses the electronic media programming process and the kinds of issues and strategies that are prominent in the field today.