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Inhaltsangabe:Introduction: There is a difference between a good company and a great company. A good company offers excellent products and services. A great com
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Corporate Social Responsibility (CSR) of corporations is a trend today. However, the more companies are practicing it, the less it becomes a unique business str
Global Corporate Social Responsibility Initiatives for Reluctant Businesses
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Type: BOOK - Published: 2021-06-25 - Publisher: IGI Global

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Undeniably, the concept of corporate social responsibility (CSR) is not new, but there is a huge difference between understanding the concept of CSR in develope
Corporate Social Responsibility and Strategic Market Positioning for Organizational Success
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"This book explores the intricate relationship between marketing, organizational strategy and social responsibility, with a focus on ethical business and CSR-or
Managing Corporate Social Responsibility
Language: en
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Authors: W. Timothy Coombs
Categories: Business & Economics
Type: BOOK - Published: 2011-10-03 - Publisher: John Wiley & Sons

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Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of dis