Search Results for: Destination Branding

Destination Branding for Small Cities

Destination Branding for Small Cities
Author :
Publisher : Destination Branding Book
Total Pages : 196
Release :
ISBN-10 : 0979707609
ISBN-13 : 9780979707605
Rating : 4/5 (09 Downloads)
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Book Synopsis Destination Branding for Small Cities by : Bill Baker

Download or read book Destination Branding for Small Cities written by Bill Baker and published by Destination Branding Book. This book was released on 2007 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: This primer demystifies branding, demonstrates how to reveal a destination brand, and provides real world examples, as well as affordable, proven tools, templates and checklists to help breathe life into a small city brand.


Destination Branding for Small Cities Related Books

Destination Branding for Small Cities
Language: en
Pages: 196

Destination Branding for Small Cities

Authors: Bill Baker
Categories: Business & Economics
Type: BOOK - Published: 2007 - Publisher: Destination Branding Book

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This primer demystifies branding, demonstrates how to reveal a destination brand, and provides real world examples, as well as affordable, proven tools, templat
Destination Branding
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Destination Branding

Authors: Nigel Morgan
Categories: Business & Economics
Type: BOOK - Published: 2007-06-07 - Publisher: Routledge

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In today's highly competitive market, many destinations - from individual resorts to countries - are adopting branding techniques similar to those used by 'Coca
Destination Brands
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Destination Brands

Authors: Nigel Morgan
Categories: Business & Economics
Type: BOOK - Published: 2012-05-23 - Publisher: Routledge

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This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate
The Branding of Tourist Destinations
Language: en
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The Branding of Tourist Destinations

Authors: Mark Anthony Camilleri
Categories: Business & Economics
Type: BOOK - Published: 2018-12-04 - Publisher: Emerald Group Publishing

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The marketing of tourist destinations requires continuous strategic planning and decision making. This book provides researchers and practitioners with an in-de
How to Brand Nations, Cities and Destinations
Language: en
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How to Brand Nations, Cities and Destinations

Authors: T. Moilanen
Categories: Business & Economics
Type: BOOK - Published: 2008-12-14 - Publisher: Springer

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Usually, a country brand is not focused, resulting in unsuccessful place branding. It is possible to successfully raise your national identity to the level of a