Search Results for: International Operations

This fascinating new core textbook, authored by a highly respected academic with over a decade of industry experience, takes a global and strategic approach to

International Operations Management: Lessons in Global Business uses a fascinating selection of case studies researched during the 'International Operations Man

In this book, the world's leading expert on global franchising helps companies decide whether to franchise outside the United States, identify their best global

The volume is the first comprehensive overview of multiple theoretical perspectives on UN peace operations, with two main uses. First, it provides practical exa

Marketing models is a core component of the marketing discipline. The recent developments in marketing models have been incredibly fast with information technol