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Theories that explain Who, What, Where and Why retailers internationalize is the theme of this book. Sternquist s new Strategic International Retail Expansion M
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"International Retailing reflects contemporary research and current practice, focusing on what is happening in the field, who is making it happen, why it is hap
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The fashion industry is global, with many companies sourcing and manufacturing their goods overseas. Retailing is no different. As more U.S. retailers expand be
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