Search Results for: Managing Channels Of Distribution

"Channels of distribution is one of the hottest areas in marketing and sales today. And no one understands the subject better than Ken Rolnicki! Managing Channe

Channel management has become one of the most important components of a firm's competitive strategy, with mistakes often costing companies millions--and channel

"Channels of distribution is one of the hottest areas in marketing and sales today. And no one understands the subject better than Ken Rolnicki! Managing Channe

Using numerous real-life examples, Distribution Channels explores the chain that makes products and services available for market and explains how to make the m

Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core the