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Why do most new businesses fail, yet a few entrepreneurs have a habit of winning over and over again? The shocking discovery of years of research and trial is t
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A predictable pattern of success Entrepreneurs who have read early drafts of The Start-Up J Curve responded, ''I wish I had this book years ago.'' A start-up un
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The author shares a series of tests along with insights from entrepreneurs on how to investigate the viability of a new business idea before trying to launch th