Search Results for: The Behavioral Advantage

In their book Winning Behavior, Terry Bacon and David Pugh showed how great companies outperform good ones through "behavioral differentiation" -- going beyond

A powerful new competitive advantage is within your reach

The Community of Advantage asks how economists should do normative analysis. Normative analysis in economics has usually aimed at satisfying individuals' prefer

Behavioral strategy continues to attract increasing research interest within the broader field of strategic management. Research in behavioral strategy has clea

FUNDAMENTAL STATISTICS FOR THE BEHAVIORAL SCIENCES focuses on providing the context of statistics in behavioral research, while emphasizing the importance of lo