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In a world of fierce global competition and rapid technological change, traditional strategies for gaining market share and achieving efficiencies no longer yie
Strategic Integration
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Strategic Integration Edited by Howard Thomas and Don O’Neal University of Illinois, USA What a company might do; could do; wants to do; should do. These are
European Integration and Transformation in the Western Balkans
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The book investigates the scope and limitations of the transformative power of EU enlargement in the Western Balkans. The extension of EU enlargement policy to
Sports Media
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Artificial Intelligence for Business
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This book seeks to build a shared understanding of Artificial Intelligence (AI) within the global business scenario today and in the near future. Drawing on aca