Download or read book Consumer Adoption of the Internet as a Shopping Medium: The Case of Thailand written by Wida Jaturavith and published by . This book was released on 2006 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study also produced some original findings. Respondents who had purchased products or services online were less likely to believe that Internet shopping is useful. Some respondents with frequent Internet purchasing perceived the Internet as a complicated medium for shopping.