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Language: en
Pages: 672
Pages: 672
Type: BOOK - Published: 2002-07-01 - Publisher: John Wiley & Sons
In the information age, intellectual property rights such as patents, copyrights, and trademarks are among companies' most valuable assets. Today, managers and
Language: en
Pages: 289
Pages: 289
Type: BOOK - Published: 2012 - Publisher: AMACOM Div American Mgmt Assn
Attorney and author Andrew J. Sherman approaches business using a simple, attractive metaphor: Businesspeople are farmers - or, at least, they should be. Entrep
Language: en
Pages: 290
Pages: 290
Type: BOOK - Published: 2007-05-23 - Publisher: John Wiley & Sons
Praise for Business Power Creating: New Wealth from IP Assets "Business Power is an essential handbook for every business leader. Creating and growing IP is a c
Language: en
Pages: 324
Pages: 324
Type: BOOK - Published: 2001 - Publisher: Warner Books (NY)
Familiarise the reader with basics they need for protecting their company & critically important rights involving copyright, patents, trademarks.
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2008-10-20 - Publisher: Wiley
Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment and consulting, From Assets to Profits: