Search Results for: German Industry And Global Enterprise

This corporate history of BASF offers a view of the functioning of an industrial organization that has managed to thrive and expand since 1865. Moreover, it rev

The corporate history of BASF spans an era of German and international economic history that began with the rise of the 'new industries' as of the late nineteen

A comparison of the development of the synthetic dye industry in Europe and the US.

The focus of the book is to help readers understand how certain concepts and values influence the way Germans like to do business. Germany is the strongest econ

Navigating Nationalism in Global Enterprise analyzes the role of nationalism in global business strategy, showing how multinationals act not just as drivers of