Search Results for: International Management In Service Firms

Zusammenfassung: This textbook examines how service firms manage their international operations. For the first time, it brings together insights from the fragme

With the service industry taking up the largest portion of its GDP, Japan has much to share in the area of managing service industry. This book explores and elu

“Strategic International Management” takes a global perspective and covers the major aspects of international business strategies, the coordination of inter

This textbook offers a fully integrated approach to the theory and practice of service management, exploring the operational dynamics, management issues and bus

This book produces a clear and concise introduction to principles and concepts of international management as required by practicing managers and those in colle