Search Results for: Succeeding At Business In Southeast Asia

Succeeding at Business in Southeast Asia walks readers through the steps necessary to build and execute a market entry strategy into Southeast Asia, similar to

This book is a practical and comprehensive guide to succeeding in ASEAN countries. It allows for a deeper understanding of the business environment of these div

Southeast Asia has a population of more than half a billion, yet its economy is dominated by about 40 families, most of Overseas Chinese descent. Their conglome

“A good read for anyone who wants to understand what actually determines whether a developing economy will succeed.” —Bill Gates, “Top 5 Books of the Ye

Following in the tradition of generations of expatriate Chinese merchants, they began establishing small family businesses. Today, the authors show, these have