Winning Gifts
Author | : Thomas C. Wilson |
Publisher | : John Wiley & Sons |
Total Pages | : 337 |
Release | : 2008-01-09 |
ISBN-10 | : 9780470128343 |
ISBN-13 | : 0470128348 |
Rating | : 4/5 (43 Downloads) |
Download or read book Winning Gifts written by Thomas C. Wilson and published by John Wiley & Sons. This book was released on 2008-01-09 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: The secret to getting gifts and making donors feel like winners. Know the best approaches to people-centered fundraising. Understand the role of executive director, fundraisers, program managers, and volunteers in the win-win framework, the importance of listening, the case for a donor-centered approach, and the direct ways these concepts can be applied in a variety of fundraising settings. Includes numerous real-world examples taken from the author's own experience as chief philanthropy officer in nonprofits and as a leader in a well-known national nonprofit consulting company. Thomas D. Wilson is the vice president and western regional manager for Campbell & Company. His career in fundraising spans more than 25 years and includes building successful campaigns from inception, reinvigorating stalled initiatives, and board/staff training.