A Practical Guide to Strategic Narrative Marketing
Author | : Guy Murrel |
Publisher | : Outskirts Press |
Total Pages | : 51 |
Release | : 2016-08-10 |
ISBN-10 | : 9781478775386 |
ISBN-13 | : 1478775386 |
Rating | : 4/5 (86 Downloads) |
Download or read book A Practical Guide to Strategic Narrative Marketing written by Guy Murrel and published by Outskirts Press. This book was released on 2016-08-10 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Narrative Marketing will shift the way you think about and develop company messaging. Using this guidebook, you have an action plan to create a consistent, unified message that stands out and moves your organization from explaining – to leading. It addresses the persistent challenge of having something meaningful and compelling to say, and provides a framework to create a new industry narrative that is unique, differentiating and inspires category change and organizational leadership. Whether you need to align your company, change perceptions, gain influence as a true thought leader, or attract talent and investment, Strategic Narrative Marketing can help elevate your story to win in the market.