Cases in Entrepreneurship
Author | : Eric A. Morse |
Publisher | : SAGE |
Total Pages | : 450 |
Release | : 2006 |
ISBN-10 | : 1412909767 |
ISBN-13 | : 9781412909761 |
Rating | : 4/5 (67 Downloads) |
Book Synopsis Cases in Entrepreneurship by : Eric A. Morse
Download or read book Cases in Entrepreneurship written by Eric A. Morse and published by SAGE. This book was released on 2006 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: This casebook is based upon a cognitive framework of entrepreneurship. The concepts covered in this work include searching for ideas; screening those ideas for business opportunity; planning to exploit the opportunity; financing the opportunity; and setting up and growing the business.