Search Results for: Intelligent Support Systems For Marketing Decisions

Intelligent Support Systems for Marketing Decisions examines new product development, market penetration strategies, and other marketing decisions utilizing a c

This book will be bought by researchers and graduates students in Artificial Intelligence and management as well as practising managers and consultants interest

Marketing management support systems are designed to make marketing managers more effective decision makers in this electronic era. Developments in information

Marketing Decision Making and Decision Support addresses the topic of marketing management support systems (MMSS), which are computer-enabled devices that help

Intelligent Decision Technologies (IDT) seeks an interchange of research on intelligent systems and intelligent technologies which enhance or improve decision m