Search Results for: Keeping Customers

Keeping Customers

Keeping Customers
Author :
Publisher : Harvard Business Press
Total Pages : 384
Release :
ISBN-10 : 0875843336
ISBN-13 : 9780875843339
Rating : 4/5 (36 Downloads)
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Book Synopsis Keeping Customers by : J. J. Sviokla

Download or read book Keeping Customers written by J. J. Sviokla and published by Harvard Business Press. This book was released on 1993 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essays cover market orientation, order management, customer service, quality, service guarantees, customer complaints, zero defects, and performance measurement


Keeping Customers Related Books

Keeping Customers
Language: en
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Keeping Customers

Authors: J. J. Sviokla
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Type: BOOK - Published: 1993 - Publisher: Harvard Business Press

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Essays cover market orientation, order management, customer service, quality, service guarantees, customer complaints, zero defects, and performance measurement
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This fresh take on retention and revenue is “a useful guide to long-term customer loyalty that’s engaging, insightful and actionable . . . a fast, easy read
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What are you doing to build customer retention for your company? Customers have specific needs and priorities. While satisfaction provides an initial focus for
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"This classic article shows how to make mass customization and efficient and personal marketing work by putting companies and their consumers in a "learning rel