Download or read book Management Fads in Higher Education written by Robert Birnbaum and published by Jossey-Bass. This book was released on 2000-08-04 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Birnbaum traces the paths of seven popular management fads in higher education, presenting a model describing their life cycle -- development, diffusion, consequences and eventual disappearance. He shows how management fads contributed to several major problems in higher education, and explains what academic managers can do to maximize the benefits fads can provide while minimizing their organizational costs. Index.