Download or read book Mobile Disruption written by Jeffrey L. Funk and published by John Wiley & Sons. This book was released on 2003-12-29 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: A disruptive technology is a technology or innovation that results in worse product performance different from the expected or predicted performance; an example is that the Internet accessible mobile phone was thought to be a portable substitute for the PC-the actual applications of mobile phones are far different from this Describes business models, user needs, and key technologies to create long-term strategies that are profitable in both the long- and short-term