Search Results for: Retailing Management

Retailing Management

Retailing Management
Author :
Publisher :
Total Pages : 517
Release :
ISBN-10 : 0070893209
ISBN-13 : 9780070893207
Rating : 4/5 (09 Downloads)
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Book Synopsis Retailing Management by : Michael Levy

Download or read book Retailing Management written by Michael Levy and published by . This book was released on 2014-03 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt:


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In this new text, Dhruv Grewal, a leading Professor of Marketing and Retailing, explores the complexities of the contemporary retail environment by drawing on w
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The purpose of this book is to explore the implementation issues of strategic and operational retailing management decisions. It does so first by examining how