Returns Policies and Retail Price Competition

Returns Policies and Retail Price Competition
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Total Pages : 0
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ISBN-10 : OCLC:1375165166
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Rating : 4/5 (66 Downloads)

Book Synopsis Returns Policies and Retail Price Competition by : Paddy Padmanabhan

Download or read book Returns Policies and Retail Price Competition written by Paddy Padmanabhan and published by . This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: We show that returns policies increase manufacturer profitability by attenuating price competition between retailers. This effect holds only in the presence of end-user demand uncertainty. The conditions under which a returns policy raises the manufacturer's profit are weaker when retailing is a duopoly than when retailing is a monopoly. This suggests that returns policies serve both to dampen competition and resolve demand uncertainty.


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